Finding the Creativity in Data

Finding the Creativity in Data

Even though advertising with data can bring so much benefit to a company, it is crazy to think that data is still seen as a negative word these days. It still leaves a bad taste in critics’ mouths, evoking feelings of unease in both shoppers and advertisers. Many...

The Data Middle Child

I’m sure many of your have heard the corny joke about what seven did to nine… If you haven’t, we are going to spoil it: seven ate nine. Yes, we warned you it’s corny. Nevertheless, what does that teach? Eight is like the middle child who never seems to make it into...