ecommerce advertising

How Advertisers Can Leverage Transparency

by Hive Marketing | Apr 24, 2018 | Advertising Best Practices, Online Advertising

Whether or not you follow the industry news regularly — you probably know there’s friction between advertisers and shoppers. While some advertisers are reluctant to clue shoppers in on exactly how advertisers track their buying habits, shoppers often feel uneasy by...

2018 eCommerce Advertising Trends to Watch Out For

by Hive Marketing | Nov 28, 2017 | Adtech, eCommerce, Online Advertising

2017’s eCommerce advertising trends have provided a gauge of what we should expect for next year’s trends. By 2020, reports have estimated that US spending on digital advertising is set to hit $113.18 billion, double the amount of just two years ago. To stay on top of...

How Advertisers Can Leverage Transparency

2018 eCommerce Advertising Trends to Watch Out For

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